How Constant Contact can help you. Beautifully branded. Socially connected. Multiple lead channels. Testing made simple.
Clear reporting. Marketing advisors. Constant Contact can help businesses use email marketing as an efficient, cost-effective digital strategy , one which could be beneficial as the number of global email users continues to grow, and is expected to reach 4.
The most effective strategies are those that are able to change to meet the current landscape of consumer needs and wants. For example, if a customer leaves an item in their online cart, automated email processes can send a message to that customer a few days later with a discount code, enticing them to complete the purchase.
Automation can be set up to send welcome emails to new subscribers, trigger an email series based on certain actions, and resend emails to non-openers, among other features. It promises a high rate of deliverability through its platform, which is an advantage for businesses, as their emails are less likely to land in a spam filter. It also offers niche capabilities such as Google Analytics and Eventbrite integration to help create, promote, and manage events.
Meanwhile, the social marketing tools available allow users to connect social accounts, create Facebook and Instagram ads, and integrate campaigns. Constant Contact offers a day free trial of its platform with no credit card required.
If you choose to sign up for a paid service, and later decide to close your account within 30 days of enrolling, you are entitled to a full refund. Constant Contact supplies a diverse range of email templates that fit most scenarios. However, some business owners might find the templates to be limited in regards to the ability to customize. Similarly, the available automation covers basic needs, but lacks more advanced workflows. The price point of the product is higher than that of similar service providers that offer more features, too.
The latter enables users to use more nuanced features, including the addition of a customizable pop-up form, the automation of email series, and an RSVP function, among others. The Radicati Group. Accessed March 3, Actively scan device characteristics for identification.
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